Our Jersey Heritage
In 1968, our market stall managers, in Jersey's historic Central Market, came up with the pioneering idea of sending 'flowers by post'. This notion was born after dispatching bunches of carnations through the postal service following requests from holidaymakers who regularly visited the island and its market. The managers couldn't help but notice that many visitors wanted to mark their trip by taking home some of the beautiful fresh flowers they had seen in the market.
Thanks to the same tourists who had started requesting a delivery service to send flowers to friends and family the initiative became popular.
By 1998, the internet was beginning to boom in business's and households, and it was time to build and launch our first website. This way, we could extend our range of services by taking online orders and delivering them to the customer's date of preference.
As our base of customer expanded so did the array of flowers, we began to offer roses, orchids, lilies, freesias and stocks, either as a single item or organised in a bouquet, arrangements that quickly became part of our collection. However, carnations to this day remain the most popular choice of our customers.
We still maintain a partnership with the original Jersey stall which nowadays is operating under a former employee's management and continue taking orders from visitors to this very day.